EMEA Best Produced Piece
of the Year
Adam Pretty
Director / DOP
“This full-scale video production “Bo Kramer”, Directed/Director of Photography by Adam Pretty, had the judges in awe from the first frame to the last. This production excelled on all levels, powerful storytelling told through the lens of the camera, composition, lighting, and video technique all came together to expertly engage the viewer from start to finish. Adam’s approach to video highlights that this story is about movement itself and is told seamlessly through motion of the camera to create a compelling, visually stunning and moving piece. Beautifully shot, the video brings us close to the subject, while varying techniques, camera angles, composition, and the use of beautiful drone aerial footage, gives the story the weight and magnitude it deserves.”